1Links · Legal

Privacy Policy

Last updated 8 July 2026Read in about 5 minutes

This policy explains how 1Links collects, uses, shares and protects your personal information across our link-in-bio platform at 1links.app, its apps and features. By using 1Links, you agree to the practices described here.

01

Who this policy covers

This policy applies to creators who register and manage a 1Links profile, and to visitors who interact with a creator’s public profile — by clicking links, subscribing, messaging, or making a purchase. Where a creator uses 1Links to process information about their own audience, the creator is the controller of that information and 1Links acts as a processor on their behalf.

02

Information we collect

We collect the following categories of information:

  • Account information – your name, email address, phone number, username, password (stored hashed), and profile details you add.
  • Profile content – the links, text, images, videos, products and blocks you publish on your profile.
  • Payment information – transactions are processed by our payment partners (Razorpay and OpenMoney/BankOpen). We receive limited transaction metadata and never store full card details.
  • Usage and device data – IP address, browser and device information, referring pages, and usage analytics (via Google Analytics and Matomo).
  • Cookies – used to keep you signed in, remember preferences, and measure performance (see Cookies below).
  • Communications – messages you send us, and delivery status for emails and SMS we send you.
03

Connected accounts & platform data

1Links lets you connect third-party accounts to enable specific features. When you connect an account, we access only the data needed to run the feature you turned on, and only while your connection stays active.

Instagram & Meta

If you connect your Instagram professional account to use our Instagram Auto DM feature, we use the Instagram API with Instagram Login to access your account’s basic profile (user ID and username), incoming comments on your posts, and direct messages — solely to trigger and send the automated replies you configure. We store an encrypted access token to maintain the connection. We do not sell this data, use it for advertising, or share it with unrelated third parties. Our use of information received from Meta APIs complies with the Meta Platform Terms and Developer Policies. You can disconnect anytime from your dashboard, which revokes our access and stops all automations.

Other connections work the same way:

  • Google – if you sign in with Google or connect Google Meet, we access your basic profile (name, email) and, where applicable, the scopes needed to create meetings on your behalf.
  • Zoom – if you connect Zoom, we access the scopes needed to create and manage meetings you schedule through 1Links.
04

How we use your information

We use the information we collect to:

  • Provide, operate and maintain the platform and your profile;
  • Authenticate you, secure your account, and prevent fraud or abuse;
  • Process payments, subscriptions and payouts;
  • Deliver features you enable, including sending automated Instagram DMs and comment replies on your behalf;
  • Send transactional messages such as verification codes, receipts and service notices by email and SMS;
  • Provide support and respond to your requests;
  • Analyse and improve performance and features;
  • Comply with legal obligations and enforce our Terms.
05

How we share information

We do not sell your personal information. We share it only in these situations:

  • Service providers under contract – including Amazon Web Services (hosting, S3 storage, SES email, SNS SMS), our payment processors (Razorpay, OpenMoney), and analytics providers (Google Analytics, Matomo).
  • Connected platforms you authorise (for example, sending a message through the Instagram API at your instruction).
  • Legal and safety reasons – when required by law, to protect our rights, or to prevent harm.
  • Business transfers – in a merger, acquisition or sale of assets, subject to this policy.
06

Data retention

We keep your personal information for as long as your account is active or as needed to provide the platform, comply with legal obligations, resolve disputes and enforce our agreements. When you delete your account or disconnect an integration, we delete or de-identify the associated data within a reasonable period, except where retention is required by law.

07

Cookies

We use strictly necessary cookies to keep you signed in and secure your session, and analytics cookies to understand usage. You can control cookies in your browser settings, but disabling essential cookies may prevent parts of the platform from working.

08

Data security

We use industry-standard safeguards to protect your information, including encryption in transit, encryption of sensitive tokens at rest, hashed passwords, and access controls. No method of transmission or storage is completely secure, so we can’t guarantee absolute security — but we work continuously to protect your data.

09

Your rights & choices

Depending on your location, you may have the right to access, correct, export or delete your personal information, object to or restrict certain processing, and withdraw consent. You can update most information directly in your dashboard, or contact us at connect@1links.app to exercise these rights. You can disconnect any linked third-party account anytime from your dashboard.

10

Data deletion

How to delete your data

To delete your account and associated data, open account settings in your dashboard, or email connect@1links.app with the subject “Data Deletion Request.” To remove data obtained through a connected platform such as Instagram, disconnect that integration from your dashboard — this revokes our access token and stops all related processing. We action verified deletion requests within a reasonable timeframe.

11

Children’s privacy

The platform is not directed to children under 18, and we do not knowingly collect their personal information. If you believe a child has provided us with personal information, please contact us and we will delete it.

12

International data transfers

We operate globally and may process and store information in countries other than your own, including where our service providers are located. Where required, we put appropriate safeguards in place for such transfers.

13

Changes to this policy

We may update this Privacy Policy from time to time. When we make material changes, we’ll update the “Last updated” date and, where appropriate, notify you. Your continued use of the platform after changes take effect means you accept the revised policy.

14

Contact us

Questions, concerns or requests about this policy or your data? Contact us at connect@1links.app.

See also our Terms & Conditions.